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Project type: Consumer brand
Project category: Condiments
Packaging contents: Honey
Packaging format: Jar
Packaging material: Glass | Wood
Awards: International Design Awards (IDA) 2017 - Packaging Design - Silver
Video: See How it's made
The honey packaging design concept is looking through the magnifier glass inside a bee hive.
The creative design execution is a playful selection of handcrafted bee illustrations and typography that brings the customer one step closer to the natural hive.
With the help of a custom shape glass jar & wood lid that takes its inspiration from the wild hive, the concept wants to reinforce the importance of understanding all the natural processes and their major role in the world ecosystem.