vegetable packaging design
 

VEGETABLE PACKAGING DESIGN

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Project type: Consumer brand
Project category: Cupboard Food
Packaging contents: Tomatoes | Beans
Packaging format: Can
Packaging material: Aluminium
Awards: CREATIVITY International Awards 2016 - Packaging Design - SILVER

Objective:
The concept idea for this canned vegetable packaging design was to show the vegetables like they are nature’s 3D models with perfect dimensions.
Solution:
To further highlight the freshness of the products – instead of using images custom 3D models & illustrations were created for the perfect, tasty tomatoes & red kidney beans & white beans and dimensions lines were used to measure them.
The labels are using white canvas with one black stripe – leaving the strong, vivid colors to be illustrated by the vegetables.


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Packaging design - Food packaging design